We're back with some exciting news about what we've been up to during our little break. In June, MJ & AJ hit the airways and traveled to the Fabulous Las Vegas for the International Esthetics, Cosmetics & Spa Convention. We decided to go to the show to scope out the U.S. market, hoped to make some retailer contacts and of course, to have some fun while we did it!
Having never been to a show like this, neither MJ nor I were sure of what to expect. We had been told that attendance was down this year, but this convention isn't called the largest esthetics, cosmetics and spa show in the world for nothing. When we got to the tradeshow the first day we realized that the show was so huge that there was no possible way for us to see everything, so we went off to explore as much as we could.
While we were at the show, we had the opportunity to meet with some packaging companies and we are so pleased to say that we have picked out some great packaging for our product. While we are in the very beginning stages of that process, we are so excited about it. Staying true to the MJ vision, the packaging we are considering is far from looking clinical but instead it looks edgy and unique to the cosmetic industry standard. Finding packaging was a major step for us and we are so excited to have made progress.
Of course, what would a trip to Vegas be if you didn't mix business with a little pleasure? No, we didn't hit the jackpot on the machines and come home rich, but Las Vegas is one of our favourite places to visit. We saw the sights, ate some great food and certainly had lots of fun shopping. We even managed to keep our luggage under weight for the trip back home. Well......almost!!!
During the 3-day conference, we met some fabulous people, made some great contacts and though we didn't have a chance to see everything there, we were able to leave the trade show confident that we are launching a totally unique product. We left Vegas certain that our M2 Virtuous Minerals line will stand out both in the Canadian and U.S. markets.
0 comments:
Post a Comment